4 scenarios w/ art+culture after crisis:
– consolation – mast na rany, podobne ako hollywood pocas great depression, feel-good filmy a hudba, people find solace in the social nature of arts events; to je ok, ale nezabudajte na minority, new art a innovation
– anger – a la punk v 70s
– business-as-usual, aj ludia v art/kult chcu spat bohate roky
– get real –
— talk to people, art have to find a new source of funds from millions of small donations (like obama)
— prepare for cuts – do more with less
— get much smarter at marketing
— free events/experiences, livestreaming
— don’t let mainstream media cut the arts programming
— use networks, involve people
now: art from periphery to heart of remaking society; because art isnt about leisure but about life
before: high culture (classical art forms) vs popular culture (cooking, watching tv, dancing, playing football)
now 3 interdependent spheres: publicly-funded culture (“what gets funded becomes culture”), commercial culture (gatekept by big companies similarly like pub-funded by state admins), home-made culture
“In this new model the arts are integrated into a wider cultural ecology so they become reconnected to everyday life”.
kulture sa konecne uzna zasadny podiel vo vzdelavani, ekonomike ci zahr.vztahoch.
Leadbeater: people want to enjoy, talk or do = passively sit and watch, socialise, and be creative.
20 yrs ago ‘do’ part was limited to few people. ‘talk’ part bola tiez dost obmedzena – divaci boli pasivni.
marginal [pub] + entertaing [comm] + amateur [home] = potent democratic expression.
Shoshana Zuboff: “there is a new kind of public out there, being made up of ‘new individuals who seek true voice, direct participation, unmediated influence and identity-based community because they are comfortable using their own experience as the basis for making judgements”.
via panel na Forum for Creative Economy v Prahe, marec 09, plus teraz kvoli iview s bishop