not

media art undone conf @ TM 07.
Arns: drop ‘media’ from media art because we live media (via Kittler). media art is more contemporary than contemporary art.
Lialina: move media art to blogs.
Druckrey: force ourselves to start to think as art historians but by not becoming art historians but by re-writing the way art history has been written on our terms. Though I used this example of art in 1900 or october school, I don’t count them as an opposition. I just count them as those who have decided to speak for an entire 20st century, half of which belongs not to them but to us.

pavel skopal:
zdar, tu knihu ani autora neznám a popravdì dobrovolnì bych ji neèetl:)
ale zdá se, ¾e to mù¾e být v oblasti media studies/visual studies docela
dùle¾itý text,
na obalu knihy ji chválí Cubitt a Mirzoeff, to jsou ¹pièky, a dal¹í
známá figura, Steven Shaviro,
ji velebí tady: http://www.shaviro.com/Blog/?p=561
nemyslím, ¾e ji bude u nás nìkdo podrobnìji znát, ¹anci by jsi mìl mo¾ná
u lidí z pra¾ské katedry filmových studií –
Petra Hanáková, Kateøina Svatoòová, Sylva Poláková, nebo mimo obor filmu
tøeba Ladislav Kessner.

Beller recasts marx’s theory of alienation, and of value into a simple film setting

cinema, tv, video, computer, internet = deterritorialised factory
imaginal functions are part of perception
‘cinema’ as social relation = sociality
image is mise-en-scene of work
social theory needs become film theory
looking = (value-productive) labour
we labour in the image
‘attention theory of value’ ~ ‘labour’ = source of all value production
human attention = production of value for late capital
attentional biopower is transferred into capital
sociality = visuality
task of film theory = write political economy of culture as a mode of production
labour theory of value must be reformulated as attention theory of value

+ page-based notes @ mendeley @ umax’ windows